I'm happy to share the news that yesterday a group of teens, as a result of their participation in a California Academy of Sciences program, launched a social media campaign to educate the public about plastic waste. Called "Put a Cap on Plastic Use," their campaign focuses on three social media tools:
- An Instagram Photo Challenge for the month of May (#reduceplasticuse and #maychallenge)
- A Facebook Page to get information and show your support
- A YouTube Channel where they have uploaded a campaign video, a photo challenge invitation, and three upcycling craft projects
Here's their stirring call to action, that's brimming with youthful idealism and energy.